Property Specs
- Major North American cities
- 4 star quality
- 150-400 rooms
- Ample communal space
Virgin Hotels seeks attractive property opportunities in North America's most dynamic cities.
Capitalizing on the Virgin brand's global appeal and cosmopolitan fan base, the initial cities on Virgin Hotels' target list include major urban markets in North America (e.g. New York, San Francisco, Miami, Los Angeles, Boston, Washington DC). Our ambitions are global, but as a first move we are focusing on North America.
We are keen to discover a range of interesting, authentic and high quality 150-400 room properties in appealing neighborhoods that will meet the expectations of travelers in the "creative class" - a culture and mindset that represent the values of our target guests.
Once ready for business, Virgin Hotels properties will feature contemporary style AND great functionality, an efficient yet personalized experience, ample communal space and a signature restaurant.
Virgin Hotels will define its communal spaces by building on experience the brand has gained in operating award-winning Clubhouses around the world - unique spaces where our guests can get work done, nourish and refresh themselves, meet other interesting people, or just take a break from the hustle and bustle of the city.
Our target guest is more than comfortable with technology and craves customization and efficiency - so our properties will provide simple yet intuitive systems to help them get the most out of their stay (both in-room and throughout communal spaces).